Brand of Christianity

NIKE. ADIDAS. KATE SPADE. MACDONALDS. STARBUCKS...

All are world renowned brands that transcend almost all communities globally. These brands are able to strike a chord with us because they mean something be it our social status, earning power and essentially our identity. 

Not that these brands determine who we are but there's this connection that makes us want to be associated with these labels. 

What will the 'brand of Christianity' be and look like then? If I were to create a logo/symbol representing Christianity, what would it be? When we share the gospel or tell of who Jesus is, how will these pre-believers envision what Christianity is and ultimately, who will they become when they put on this brand?

a) Ephesians 

5:1 - "Therefore be imitators of God as dear children."

5:8 - "For you were once darkness, but now you are light in the Lord. Walk as children of light."

b) Philippians

1:27 - "Only let your conduct be worthy of the gospel of Christ..."

2:14-15 - "Do all things without complaining and disputing, that you may become blameless and harmless, children of God without fault in the midst of a crooked and perverse generation, among whom you shine as lights in the world."

One thing is for sure; the brand of Christianity will stand the test of times. It will never lose its essence or appeal because Jesus Christ is the Alpha and Omega; the beginning and the end. He is the brand's Creator and may our identity be shaped and moulded into one that is closely synonymous with who Christ is.